Tucai33 Program
Tucai sets course for its future
![](https://www.tucai.com/wp-content/uploads/2023/05/Imagen-1.png)
Through the Business Plan entitled Tucai 33, the company has encompassed in 6 strategic axes the coordinates that it will follow in the next 5 years in order to achieve all its objectives, as well as rewriting its values, mission and vision in order to provide a better service to its customers and a greater contribution to society.
Tucai, a company founded in 1963 dedicated to the design and manufacture of flexible connections and valves and fittings for water and gas, has not stopped growing and evolving, always trying to adapt to the needs of the market and offering the best service to its customers.
Now, on the verge of its 60th anniversary, and given the circumstances of economic and geopolitical instability that are being experienced at the moment, Tucai has designed a growth plan for the next 5 years called Tucai 33. And why Tucai 33? There are two reasons.
First, because it is a plan that should guide the company until the year 2027 (33 = 27), and secondly because it is structured around 3 axes of internal transformation that focus on the way they work, design, produce and manage the team, and 3 other axes of external transformation, which are based on the way the company evolves, diversifies and grows in the market.
EXTERNAL PROCESSING
![](https://www.tucai.com/wp-content/uploads/2023/05/bulb.jpg)
SUSTAINABLE INNOVATION
![](https://www.tucai.com/wp-content/uploads/2023/05/arrow.jpg)
GROWTH
![](https://www.tucai.com/wp-content/uploads/2023/05/user.jpg)
CUSTOMER CENTRIC MINDSET
INTERNAL TRANSFORMATION
![](https://www.tucai.com/wp-content/uploads/2023/05/cloud.jpg)
DIGITALIZATION
![](https://www.tucai.com/wp-content/uploads/2023/05/com.jpg)
SIMPLIFY
![](https://www.tucai.com/wp-content/uploads/2023/05/people.jpg)
PEOPLE
If we talk internally, the transformation focuses on:
- People: the objective is to grow by being a great team, diverse, highly committed and satisfied, and with a high capacity for collaboration and teamwork.
- Digitalization: the digital transformation of key processes both internally and in the relationship with customers and suppliers will improve efficiency.
- Simplify: growth has to be accompanied by a way of making things easier, faster and working in constant collaboration with colleagues, customers and/or suppliers.
Regarding external transformation, the concepts are as follows:
- Sustainable Innovation: the company wants to grow thanks to its very high capacity for innovation in new solutions and products, as well as in its internal processes.
- Growth: growth will come from opening up to new customers and moving out of your traditional territories.
- Customer Centric Mindset: Tucai will focus on achieving the highest customer satisfaction through excellence in all its processes.
In addition, in order to have a clear goal for the coming years and a more updated look into the future, Tucai has rewritten its mission and vision and renewed its values.
Tucai envisions a sustainable society in the future, where everyone has access to clean, safe and hygienic water. That is why he defines his vision in English as follows:
A World where everybody everywhere is connected safely to drinking water.
A world in which, wherever we are, we are all connected to water in a safe and healthy way.
To achieve this long-term vision, Tucai’s mission is:
We want to be leaders in providing users with safe access to drinking water. and in offering the best solutions in connection systems in all markets, thanks to our vocation for innovation and excellence in service that make us, with the contribution of our partners, the most desired brand by installers and component manufacturers”.
And in the execution of this mission, there are a series of values that differentiate and identify the company and that are part of its DNA, making the environment perceive them as:
Expert, reliable, honest, responsible, committed to diversity and equal opportunities.
All this defines the Tucai of the present and the future, a company with very clear principles with which it hopes to continue to achieve worldwide success in its sector and thus become the most reliable partner to work with.